Loyalty Goes Digital
Loyalty schemes are nothing new - many of you reading this probably have a loyalty card for your local coffee chain or a frequent buyer card for a nearby shop in your wallet. We're big fans of the concept; customers should be rewarded for their allegiance to a business, at the very least as a means to encourage them to continue their allegiance. In fact 82% of small business owners say customer loyalty is the main way in which they expand their business. And consumers love loyalty schemes, too, with a whopping 69% of them saying their choice of retailer is influenced by the availability of a rewards scheme. 46% of these consumers would strongly recommend a business to family & friends if that business offered a loyalty scheme.So it's no secret that a loyalty scheme is great for business. But leave it to our phones to take an old concept and revolutionize it! Now loyalty schemes are going mobile - and why not? Your phone is a lot easier to hold on to than any paper card, plus with an Appsme app you can set up all sorts of other powerful features to use alongside a loyalty scheme, like a Map, Price List and Deals.If you already have an app with us, we encourage you to add the Loyalty feature and promote it like crazy. Your loyal customers are the most likely of anyone to download your app, and offering a rewards scheme for them is the best way to make that happen!
Don't have an app yet? Create one with a killer loyalty scheme today & preview it on your phone straight away without paying a penny. Make your app nowSources PR Web, Yankee Group, Maritz
Appsme App of the Week: Inspirational Nails
We've got another amazing beauty app to show off! This week's app is for Inspirational Nails, a salon based in Truro, Cornwall.
The app is bright & colourful, as you'd expect, but it also makes great use of so many features! There's a compresensive Price List so you can see exactly what's on offer. There's also a full Gallery to show off all the salon's hard work and hopefully give you an idea for your own nails!The app goes beyond that by allowing users to book their own appointments via the handy Booking link. Of course you can also call the salon or send an email straight from the app should you need anything else!
What's more, the app contains tons of exclusive Deals to encourage salon regulars to install and use regularly. There's even a killer Loyalty Scheme to boost repeat business!
You can download the Inspirational Nails app here.
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