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Friday, 7 August 2009

Meet the Mipps: Part 5


Name: Justin Baker

Official Title: Senior Marketing & Account Manager

Phone of choice: iPhone 3G (16 gig) -- "all roads lead to the iPhone..."

Non-geek interests: music and sports that he's not very good at (marathon running, mountain climbing, surfing, swimming, etc.)

Known around the office for: office DJ (a shared task with Robin), having good but often very convoluted ideas, coming in late, drawing matchstick men

Favourite Fulham lunch spot: One Stop Fresh

How many twitter followers he has at this very second? Well, that answer depends. Answer a: 836 (but that's for the @mippin account he manages, which is a bit of a deceiving answer.) Answer b: none.

Three blogs he can’t go a day (err, hour?) without checking? Mobile Marketing Magazine, FAIL blog, and thenextweb.com

When did he cross over from average citizen to geek extraordinaire and what cinched it for him? "I never crossed over...until I came here...help..."

What sort of advancements he expects in mobile tech in the next few years? Justin expects (and presumably wants as well) more interactive advertising, from the idle screen to advertiser-funded mobile programming.(...don't we all?)

Why he thinks Mippin is absolutely AWESOME? Threefold. 1.) It's the "fastest way to get content onto your mobile. Lightning fast." 2.) Design -- Justin goes on to claim it is the "best-designed mobile site in the world" (kudos to Flashy for that) 3. Choice


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