A thank you
It has been good to see such take up of our release in the US. It is an important market to us and one in which we have been making a lot of effort in both the back-end and in customer acquisition. We have been helped by some great word of mouth already and we hope that the coverage accelerates this for end users and publishers alike. Thanks to all that have contributed.
Josh Lowensohn wrote about us late last year and provided some thoughtful perspective on elements of the service we should work on. This was really useful (as was his recent rant on Digg's recommendation engine coming a few weeks ahead of our own recommendation beta) and his most recent article gives a thumbs up but again with some telling hints of things we need to be mindful of. Thanks Josh. Together with Andrew Lim in the UK, the CNET guys keep us honest.
Ernst-Jan Pfauth gave a positive though balanced review at The Next Web recognising the challenges of making a mobile advertising model happen but giving us a fair shot at succeeding based on the fact that we "have developed a really good product". Ernst-Jan tested it out on his "backward" Nokia phone and thought it allowed him to find and browse content easily. It is nice to find a journalist without an iPhone! And also good to see confirmation of our promise to try and deliver an "i-phone-like" experience to every device recognised - we support over 1,300 ofthe things!
Another journalist without an i-Phone and a self-confessed cynic of the current i-Phone hoopla is Stacey Higginbotham at GigaOm. Stacey gave a good write-up and caught the main elements of the service really well. She also highlighted the need to generate broad scale for Mippin to succeed but it not yet ready to give us the benefit of the doubt that we might make it.
The team at VentureBeat have been kind with both a review and a mention (as we were still top of mind) in a follow up article about the mobile internet space which confirms the leadership of the US and UK in mobile internet usage. It also reports that the Moto RAZR is the top mobile internet device in the US (which confirms the reports we've published from time to time) but still makes me fall of my chair every time I am re-acquainted with it. Imagine how much internet the US will consume when they have a decent device in their hands!
We also picked up some UK coverage with the release. Mike Butcher gave a good update on TechCrunch with a thumbs up for news that Judy has joined us as CEO. He also updated the post reinforcing this point in response to a couple of downbeat comments regarding bringing on somebody so closely associated with our own investor. It is a little unorthodox we agree - but the best person for the job is the best person for the job wherever you find them. Mike's quote that 'Mobizines was a disaster of a idea' makes me bristle a little but you can't argue with the fact that we shut it down I guess. Thankfully the majority of the effort was translatable into Mippin.
Tim Green also gave a nod to Judy's arrival and even visited the palacial Mippin offices - which was appreciated. I think Tim can testify to the fact that we invest all our money in a better user experience, or at least, we must be as it does not go on the office furniture.
We were also thrilled with the user feedback received from Michael Connick. Michael is not a professional journalist but I caught an earlier article in his blog commenting on our original iPhone version. He liked it so I was a little nervous as to whether he would take to the re-vamp. I am glad our work paid off. We do actively keep an eye out for feedback on Mippin and read the (usually 100 or so) messages that we receive everyday so we can develop the best possible service.
Other thank you's:
Monica Alleven at Wireless Week
Robert Andrews at MocoNews and Paid Content
Andrew Grill at London Calling
Simon Brummelhuis at The Next Women
With things moving so quickly I am sure there will be more news shortly but thanks to all the positive feedback to date.
Josh Lowensohn wrote about us late last year and provided some thoughtful perspective on elements of the service we should work on. This was really useful (as was his recent rant on Digg's recommendation engine coming a few weeks ahead of our own recommendation beta) and his most recent article gives a thumbs up but again with some telling hints of things we need to be mindful of. Thanks Josh. Together with Andrew Lim in the UK, the CNET guys keep us honest.
Ernst-Jan Pfauth gave a positive though balanced review at The Next Web recognising the challenges of making a mobile advertising model happen but giving us a fair shot at succeeding based on the fact that we "have developed a really good product". Ernst-Jan tested it out on his "backward" Nokia phone and thought it allowed him to find and browse content easily. It is nice to find a journalist without an iPhone! And also good to see confirmation of our promise to try and deliver an "i-phone-like" experience to every device recognised - we support over 1,300 ofthe things!
Another journalist without an i-Phone and a self-confessed cynic of the current i-Phone hoopla is Stacey Higginbotham at GigaOm. Stacey gave a good write-up and caught the main elements of the service really well. She also highlighted the need to generate broad scale for Mippin to succeed but it not yet ready to give us the benefit of the doubt that we might make it.
The team at VentureBeat have been kind with both a review and a mention (as we were still top of mind) in a follow up article about the mobile internet space which confirms the leadership of the US and UK in mobile internet usage. It also reports that the Moto RAZR is the top mobile internet device in the US (which confirms the reports we've published from time to time) but still makes me fall of my chair every time I am re-acquainted with it. Imagine how much internet the US will consume when they have a decent device in their hands!
We also picked up some UK coverage with the release. Mike Butcher gave a good update on TechCrunch with a thumbs up for news that Judy has joined us as CEO. He also updated the post reinforcing this point in response to a couple of downbeat comments regarding bringing on somebody so closely associated with our own investor. It is a little unorthodox we agree - but the best person for the job is the best person for the job wherever you find them. Mike's quote that 'Mobizines was a disaster of a idea' makes me bristle a little but you can't argue with the fact that we shut it down I guess. Thankfully the majority of the effort was translatable into Mippin.
Tim Green also gave a nod to Judy's arrival and even visited the palacial Mippin offices - which was appreciated. I think Tim can testify to the fact that we invest all our money in a better user experience, or at least, we must be as it does not go on the office furniture.
We were also thrilled with the user feedback received from Michael Connick. Michael is not a professional journalist but I caught an earlier article in his blog commenting on our original iPhone version. He liked it so I was a little nervous as to whether he would take to the re-vamp. I am glad our work paid off. We do actively keep an eye out for feedback on Mippin and read the (usually 100 or so) messages that we receive everyday so we can develop the best possible service.
Other thank you's:
Monica Alleven at Wireless Week
Robert Andrews at MocoNews and Paid Content
Andrew Grill at London Calling
Simon Brummelhuis at The Next Women
With things moving so quickly I am sure there will be more news shortly but thanks to all the positive feedback to date.
Labels: Mippin, Press Release
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